Is my phone good enough to create quality social media posts?
You are now fully up to speed on how to maximise social media platforms to grow your business. Being field experts, your content is unique and fresh, its now all about execution. Eye-catching images and engaging videos are essential for making your posts stand out. Your go to tool is your phone, and the question is simply – do you have the right tool for the job?
Performance
Seamless Usage: A powerful processor allows you to smoothly run editing apps on your phone. Leaving you to focus on your product.
High-Quality Uploads and Live Streaming: Processing power directly impacts the quality of images and videos.
App Functionality: Many social media platforms offer their own editing tools within their apps. These are designed to optimise functionality, not processor capability. A faster processor is the key to ensure your posts are platform leading.
Recommended Processors
| Android | Apple |
|---|---|
|
MediaTek Dimensity 9300 |
Apple A17 Pro |
|
Qualcomm Snapdragon 8 Gen 3 |
Apple A16 Bionic |
|
MediaTek Dimensity 9200+ |
Apple A15 Bionic |
|
Qualcomm Snapdragon 8 Gen 2 |
|
|
MediaTek Dimensity 8300 |
|
Storage
Free-flowing video, 100’s of pictures allow you to choose the perfect shot. This requires significant space but it’s worth every penny. Where possible, go for the maximum storage space. Having sufficient storage space means you’ll never have to worry about backing up, or even worse, stopping mid-session and clearing space.
| Apple | Android | Cloud Storage |
|---|---|---|
|
Go for at least 256GB of storage. |
Choose a phone with 256GB of internal storage.
If your phone does not have enough internal space, use micro SD card support. |
We do not recommend cloud storage. As it’s time consuming to upload/download and access content. |
Battery
As creators on the go, we need phones with batteries that last – all that editing, uploading, and posting uses a lot of power.
Go for 5000 mAh battery capacity
For moderate users, this will last more than 12 hours of usage.
Camera
To build your brand; quality, unique stand-out camera shots are your highest priority. It’s not just about the pixels, these factors matter when you’re using a phone to make an awesome post or streaming a video:
| Aperture of the camera | Artificial lighting conditions | Dual camera set up | Shutter speed | Image/Video Stabilisation |
|---|---|---|---|---|
|
Controls how much light enters the camera. The best aperture to have for a smartphone camera is between f/1.6 or f/1.8 |
Delivers the required aesthetic effect in a photography. |
Uses two cameras at the same time to deliver a better picture. |
The faster the shutter speed, the better chance of capturing the right moments. |
A must have for stable images and videos. |
You don’t need expensive cameras. Your smartphone is the only tool you need. It might even be too powerful for some of the platforms! Here’s a breakdown of the quality of content each app allows, along with the recommended camera.
| App | Maximum Upload Quality | What it means | Recommendations |
|---|---|---|---|
|
LinkedIn |
4096 x 4096 pixels (images), 1920 x 1080 pixels (videos) |
4K images and HD videos can be uploaded. |
12 MP or higher. Consider the above mentioned camera features. |
|
Instagram |
2048 x 2048 pixels (images), 1080 x 1920 pixels (videos) |
Even a high-resolution photo from a 48 MP camera will be compressed to fit this size. |
A camera phone with 12 MP or higher is generally sufficient for capturing good quality Full HD (1080p) videos and images. |
|
Facebook |
4096 x 4096 pixels (images), 1080 x 1920 pixels (videos) |
4K images and HD videos can be uploaded. |
12 MP or higher. Consider the above mentioned camera features. |
|
TikTok |
1080 x 1920 pixels (videos) |
HD videos only, not in 4K resolution. |
A camera phone with 12 MP or higher is generally sufficient for capturing good quality Full HD (1080p) videos. |
